Yes and I do mean the world. The product has been out there for nearly 2 weeks now, but since the product got a mention on BBC2’s working lunch today and got emailed out to the database by Martin Lewis of moneysavingexpert.com as a best buy, our call centre and website have been under constant bombardment from savers keen to take advantage.
We had always planned a limited availability of the product, but these high profile appearances have kind of accelerated that. So much so that we have had to confirm that next Monday will be the last day for applications from outside our own geographic area.
But what about my “global” comment? Well we have a stats engine which gives us a very detailed set of information about our website and where it is being clicked from both in terms of the search engine and source, but also the country and I was amazed to see that today we had interest in the product from pretty much all corners of the globe, including Canada, the USA, Russia, China, Brazil and even Tanzania. Unfortunately only UK residents are eligible for an ISA account, so I hope not too many people will be disappointed.
The thing that amazes me is that whilst the product is very well priced, the interest at the end of one year is just under £140 if you pay the maximum £300 each month. If you used your full ISA allowance in one go in our 2 year fixed ISA the annual interest would be just under £120, but I guess 20 quid is 20 quid……
Subscribe to:
Post Comments (Atom)
Posts
No comments:
Post a Comment