Thursday, 22 January 2009

It's official. Building Societies give better service than banks.

I was really pleased today to get a report from the Building Society Association about some recent market research they had commissioned on customer service in banks and building societies.

Building Societies really scored well against the banks as the graphs below show. Saffron's own research with members showed customer satisfaction to be high. It is good that overall the Building Society sector is valued for it's fair treatment, trust, advice and overall service to customers.

I believe that serving only one master i.e the customer, gives Building Societies an edge over shareholder businesses.





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